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Merlin Metrics Highlights
Total Web Analytics... Period.
- Measure search engine PPC campaigns
- Measure referral programs
- Measure online banners
- Measure print ad success
- Get a daily pulse on your marketing initiatives
- Get results you can go to the bank with!
Develop your E-Marketing strategy with Merlin. Merlin On-line Metrics will provide your business with an
easy-to-use, fully-hosted, web-based reporting platform for on-line (paid campaigns and Organic listings) and off-line
Merlin provides precise measurement of your advertising spend by allowing you a birds-eye view of what advertising campaigns
your customers are responding to, and what channels deliver the most ROI.
Merlin's Product Features Include:
- Measures all types of website conversions from reservations to product purchases to list-signups and more
- Web-based application - accessible anywhere that you have web service
- Allows you to monitor the quality of your PPC keywords
- Provides insight into search behavior of buyers with search engine and keyword source reports
- Combined with your reservation system or Action Application's Guestserve
Reservations Tool - Merlin provides hotel confirmation numbers with actual revenue generated by all Campaigns (PPC/Banner Ads/Organic Search terms/Affiliate sites/On-line sponsorships/Email
- Multiple domains/website aggregate data reporting
- Simple, easy-to-read reporting
- Daily/Weekly/Monthly detailed reports
- Date-range campaign against revenue breakdown
- Seamless user-experience
Measure all of your Website Conversions and take back control of your Marketing dollars with Merlin on-line
- No Special Training
- No Commission Fees
- No Transaction Fees
- Secure Storage of Data
- Free Upgrades
- No Software to Install
Know your customer. Get more Marketing BANG for your buck.
Work Smarter. Spend Smarter.
Industry Fact #1
Marketing budgets are shifting from traditional media to online for better targeting, lower cost, and direct tracking of
Industry Fact #2|
Knowing where to allocate your marketing dollars is not just a luxury - it is a necessary edge on your competition.